ROOFING MARKETING CREW SERVICE
Facebook and Meta ads can support a roofing company before and after a buyer searches. We use them around local awareness, retargeting, seasonal planning, and clear creative that matches the work the business can deliver.
Keith Eneix, Co-Founder
“Every contractor we work with at your level says the same thing: ‘I know I should be further along.’ This call is where we figure out why and fix it.”
Roofing Marketing Crew is a FANNIT specialty division. A FANNIT team member will contact you about your request.
WHO THIS IS FOR
Roofing companies with a defined local audience and a usable landing page or contact path
Teams preparing a seasonal, storm-readiness, financing, or retargeting campaign
Owners who want social spend reviewed against lead quality and the booked-inspection process
HOW THE WORK IS STRUCTURED
01
We define whether the job is local awareness, retargeting, an educational offer, seasonal planning, or another measurable next step. A campaign needs a clear audience and a real follow-up path.
02
We plan messages and creative around the actual work, service area, availability, and homeowner question. Contractor-supplied project material is used with permission and accurate context.
03
We connect the ad to a landing page or contact path, source tracking, response ownership, and lead-quality review. Social campaigns should not be judged by reach alone.
WHAT YOU KEEP CONTROL OF
Before work begins, we document account access, domain and website ownership, analytics, lead routing, reporting, and the handoff process. The work needs to make sense for your operation, whether you stay with us for years or change course later.
HOW RMC RELATES TO FANNIT
Roofing Marketing Crew is FANNIT’s roofing specialty division. RMC focuses this work on roofing-specific decisions, while FANNIT provides the parent-team support behind the program.
FANNIT’S ROOFING MARKETING TEAMNo. Google often captures active search demand, while Meta can support awareness and retargeting. The right channel mix depends on the service, timing, audience, and lead process.
They can be part of a prepared response, but the business needs accurate service-area information, capacity controls, an honest message, and a team that can follow up.
RELATED ROOFING RESOURCES
RELATED ROOFING SERVICES
Paid advertising can help a roofing company test demand, protect a seasonal opportunity, or fill a defined gap. The program has to match the jobs you want, the areas you can cover, and the lead process your team can run.
EXPLORE THE SERVICERoofing Marketing Crew helps roofing companies decide whether Google Ads fit the next business problem, then build campaigns around real search intent, landing pages, lead response, and booked-inspection reporting.
EXPLORE THE SERVICEWe help roofing companies decide whether Local Services Ads fit their service area, credentials, capacity, and lead process. The work starts with readiness and measurement, not a generic promise about lead volume.
EXPLORE THE SERVICE